DaveC

Google launches AI Mode to all U.S. searchers with new features Google has just rolled out its new AI Mode in Search for all users in the US, and it’s a game-changer. Instead of the usual list of links, search results now come as AI-generated answers, making the experience feel more like chatting with a […]

Every week, I share newsworthy articles that have caught my attention over the past week. Server-Side vs. Client-Side Rendering: What Google Recommends Google’s Martin Splitt highlights that for marketing-led websites focused on content and visibility, server-side rendering (SSR) or pre-rendered static HTML is the preferred approach to ensure faster load times, a better user experience,

Every week, I share newsworthy articles that have caught my attention over the past week. YouTube is testing AI Overviews in its search results YouTube is testing a new feature called AI Overviews, designed to help users find relevant video content more easily. Similar to Google’s AI Overviews in Search, it displays curated video segments

Every week, I share newsworthy articles that have caught my attention. Google’s Martin Splitt Explains How To Find & Remove Noindex Tags For persistent noindex issues, Martin Splitt recommends a structured approach, which I’ve summarised here: start by checking the raw HTML source code, then inspect JavaScript files that might inject meta tags. Next, review

Every week, I share newsworthy articles that have caught my attention. AI Overviews Reduce Clicks by 34.5% Google says AI Overviews boost clicks. But let’s talk facts: Ahrefs analysed 300,000 keywords and found that when AI Overviews show up in search results, the top-ranking page gets 34.5% fewer clicks on average. As it turns out,

Every week, I share newsworthy articles that have caught my attention. These news stories cover 31st to 4th April 2025. Google Confirms: Structured Data Still Essential In AI Search Era On the tail of Microsoft’s announcement that CoPilot was using structured data for its AI , Google made a similar announcement on the topic. What’s

Every week, I share newsworthy articles that have caught my attention. These news stories cover 31st to 4th April 2025. Indexing and SEO: 9 steps to get your content indexed by Google and Bing A question that I was faced fairly recently with a client website was why certain new pages were taking a long

The amalgamation of AI into SEO is not a sign of its demise but a catalyst for transformation.  While many in the industry express concern about AI-driven changes, history has shown that evolution in digital marketing has always led to new opportunities rather than extinction. Those who recognise this shift and adapt accordingly will find